Seafood from Norway
Animated website to promote Norwegian seafood
Client
Norwegian Seafood Council
Role
Visual Designer and Interaction Designer
Year
2023
The brand Seafood from Norway should promote and sell more Norwegian Seafood to the international market. They had a website that did not meet their goals, or the right people. To better understand the problem I first did a pre-project. in the pre-project we defined the user target, and got insight in the use of the site and what the goal should be for The Norwegian Seafood Council. By making a loop of information beginning with recipes, we were able to thunnel the user to get to know Norwegian Seafood—and sequentially making more sales.
When designing the visual style I used a lot of overflowing squares, emphasized even further with animation. The result is a sleek and beautiful website.
